Farmer Focus

Questions about farmer focus’s response to COVID-19?

Mar. 8, 2020 | Farmer Focus
OUR TEAMS’ SAFETY AND WELFARE IS OUR NUMBER ONE PRIORITY. Thank you for your interest in Farmer Focus, our employees, and farmer partners. Our teams’ safety and welfare is our number one priority.  We are blessed to support over 500 families in the Shenandoah Valley working as production employees and farmers and are committed to […]

Farmer Focus & Farm Aid 2019

Sep. 7, 2019 | Farmer Focus
Farm Aid’s mission is to keep family farmers on the land.Shenandoah Valley Organic’s mission is to build partnerships that support our vision: to promote and protect generational family farms.We created the Farmer Focus brand to support the farmers who currently work with us, while building a support system for future farmers to enter the field […]

farmer focus Farmer Focus founders interview with Kathy Ireland

Sep. 7, 2019 | Farmer Focus
Our founders, Corwin Heatwole (Chief Executive Officer), and Jefferson Heatwole (Executive Vice President), recently sat down for an exclusive interview on Worldwide Business with kathy ireland® to discuss the Farmer Focus Business Model and providing consumers with source traceability. “The purpose of Farmer Focus is to make the farming lives better for the hardworking folks […]

farmer focus celebrates 5 years!

Mar. 7, 2019 | Farmer Focus
When Farmer Focus first started five years ago, our founder, Corwin Heatwole, set out to flip the business model that dominated the U.S. chicken industry by partnering with other farmers to create the ideal farmer contract model. With their input, Corwin started Shenandoah Valley Organic and created the Farmer Focus brand—building a progressive model for […]

Valley Dish VI

Feb. 7, 2019 | Farmer Focus
It’s hard to believe this is the sixth edition of the Valley Dish. It seems like the first feast was only months ago! It says something about this friendly city—that local farmers, brewers, wine-makers, and restaurant owners who understand the importance of coming together to break bread are never in short supply. This collaborative dinner […]

Valley Dish IV

Sep. 6, 2018 | Farmer Focus
On a pleasant September evening in downtown Harrisonburg, Food Bar Food hosted Valley Dish IV. Food Bar Food is a farm-to-table restaurant specializing in global comfort foods and inspired cocktails. This collaborative dinner featured oxymels and shrubs from Red Root & Co. and produce from Ryan’s Fruit Market in addition to the creative menu, designed […]

farmer focus Celebrates Award-Winning Safety

Aug. 6, 2018 | Farmer Focus
There is nothing more important to our success than the safety of each and every employee at Farmer Focus. That is why we are so proud and appreciative of our achievement of 1 million man hours without a lost time accident. The employees at Shenandoah Valley Organic take action each and every day to ensure […]

Collaborating with Food Wizards

Jun. 6, 2018 | Farmer Focus
At Farmer Focus, we are big fans of chefs and food bloggers. We are SUCH big fans, so we started partnering with some of our very favorites to create recipes for our customers that are delicious, healthy, and easy for your family. Here’s a quick introduction to the bloggers we’re collaborating with:  Michael Symon Chef […]